Unifying logistics control towers

Customer Case Study

Bringing 5 logistics control towers under a single digital platform eliminated highly manual work and surfaced real insights, driving impressive efficiency gains and allowing resources to be redeployed to more strategic areas of focus

Isolated, manual processes made improving a complex global logistics operation impossible

The challenge

Our customer’s complex global logistics operation spans 90 countries, using 5 logistics control towers in Europe, Africa, Asia Pacific, Middle East & North America.

Prior to e2log:

  • Each control tower executed thousands of shipments every year, in complete isolation from one another.
  • Logistics execution was done via the brute force of emails and phone calls, with data manually collated onto massive, unwieldy spreadsheets.

Lacking a single platform to orchestrate this complex global operation, the control towers had no way to efficiently coordinate handoffs with each other.

Deploying a single source of truth brought the whole logistics process into sharper focus

Our solution



All 5 logistics control towers were brought under a single real-time system.

Diagrammatic icon that represents the unity of complex operations

Separate user groups for each tower enabled a clear assignment of users and logical demarcation of geographical coverage and operational responsibilities.

Diagrammatic icon that represents achievement

The manual tracking and updating that plagued the globally-distributed team for years gave way to a remote, cloud-based single source of truth.

The unification of 5 control towers across 90 countries helped the team exceed productivity and efficiency goals

The result

Unification helped replace the chaos of emails, spread sheets and phone calls with a single cloud-based platform driving the orchestration of a complex international logistics operation.

As each transaction was logged, e2log recorded it in a real-time data repository accessible across all control towers.

Because the performance of each control tower could now be measured, analyzed, and compared – and because the highly manual work of managing control towers via spreadsheets, phone calls, and emails was eliminated – the productivity and efficiency of the control towers improved dramatically and ~60% of the resources were re-deployed within the company.

More real-world results


Outcomes: Electrical Manufacturing


reduction in logistics costs

We’re helping the global leader in electrical and digital building infrastructures digitalize and transform a logistics program that spans thirty-five countries and over a dozen logistics providers. They were up and running just four weeks after kickoff.

Outcomes: Electrical Equipment


improvement in LSP service levels

By capturing and visualizing all LSP activity, we helped realize a 46% improvement in logistics service provider performance

See why e2log is transforming logistics for some of the world's smartest companies

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From the start, we’ve sought to change the world for the better by solving some of the most challenging problems in global logistics. Discover our point of view.